Our objectives
Build competences
- Explore market trends and student recruitment insights in Europe and beyond.
- Discuss effective messaging on the value of higher education, employability, and career opportunities.
- Stay informed about emerging recruitment channels and the impact of AI on marketing, search, and student engagement.
- Engage with guest speakers and external experts who share insights, trends, and innovative practices in international recruitment and internationalisation.
Share knowledge
- Exchange best practices and experiences across Circle U. universities.
- Learn from different institutional approaches to recruitment and internationalisation.
- Foster peer learning and collaboration across the alliance.
Promote Circle U. opportunities
- Map joint and collaborative programmes across the alliance.
- Develop shared communication and marketing materials.
- Increase the visibility of Circle U. programmes both within the alliance and internationally.
Through collaboration, knowledge exchange, and innovation, the CoP contributes to a stronger and more coordinated approach to international student recruitment and internationalisation across Circle U. and beyond.
